About Scott

Founded in 2008 by Scott Iseman, The Iseman firm is focused on strategic sales growth, delivering measurable outcomes, profitable returns on investment, and creating interesting content.

The Daily NewsBeat: News of the day, business trends, and storytelling, with a provocative edge. Written by Scott.  


“The first criteria of a responsible newspaper such as The New York Times is going to be that which their readers need to know about their world that day — those developments that in one way or another might affect their health, their pocketbooks, the future of themselves and their children.


-Walter Cronkite (A Reporter’s Life)


About Scott: Father, husband, entrepreneur, executive level business professional, and writer by nature. Newsy. History buff.


Favorite Quote: “If you haven’t read hundreds of books, you are functionally illiterate, and you will be incompetent, because your personal experiences alone aren’t broad enough to sustain you.” -General James Mattis


Work Experience:  Humble, sweat equity beginnings managing a small natural foods retail store and restaurant in San Diego in the 1980s, then stocking organic produce for larger retail stores into the mid 1990s. From there, big business book distribution, health book publishing, and writing press releases to book national media interviews for a bestselling book author. Magazine distribution into the 2000s. Present day, building new business models to generate profitable new revenue streams.


Track Record: With over 30 years experience in publishing, distribution, and retailing, Scott has built profitable business relationships with Fortune 500 companies and national and regional retail chains, building, selling, launching, and managing multi-million dollar media and product programs.


E-mail: scott@theisemanfirm.com